Sol de Janeiro Bum Bum Body Firmeza Oil 100ml is a firming and de-puffing body oil from the cult Brazilian-American brand. Built around the brand's Guaraná Caffeine+ Complex — a blend of guaraná, muirapuama and jaboticaba — alongside Brazilian açaí oil and micro-algae extract for visibly firmer, less-puffy skin in the brand's signature Cheirosa scent.
About Sol de Janeiro
Sol de Janeiro is the Brazilian-American body-care brand founded in 2015 by Heloisa Schneider, Marc Capra and Camila Pierotti. The brand built its global cult on its hero Bum Bum Cream and Cheirosa fragrance line — body care framed around a celebration of Brazilian beach culture and a recognisable warm pistachio-and-vanilla fragrance signature. The Body Firmeza Oil sits as the line's targeted firming step.
Key ingredients
- Guaraná Caffeine+ Complex — the brand's blend of guaraná, muirapuama and jaboticaba, helping visibly firm and tighten skin.
- Brazilian Açaí Oil — emollient and fatty-acid-rich, nourishing the skin.
- Micro-Algae Extract — supports the skin barrier and helps reduce the feeling of puffiness.
- Sunflower, olive, macadamia, jojoba and coconut oils — for the rich, dry-touch oil base.
- Vitamin E (Tocopherol) — antioxidant support.
Who it's for
Anyone wanting a targeted firming-and-de-puffing step in their body-care routine — and existing Sol de Janeiro fans looking for a treatment-led counterpart to the Bum Bum Cream. Particularly suited to those who want to add a firming-massage ritual into their morning or evening routine.
How to use
- Apply morning and night to clean, dry skin all over the body.
- Massage in circular motions to support circulation and visibly reduce puffiness.
- For a more focused step: starting at the belly button, press firmly and sweep fingers upward and outward toward the rib cage.
- Repeat the upward-sweeping motion for three to five minutes per area.
- Allow the oil to absorb before getting dressed.
Specifications
- Brand: Sol de Janeiro
- Range: Bum Bum
- Product: Body Firmeza Oil
- Format: 100ml bottle
- Use: Morning and evening, all over the body
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