Shu Uemura Pearl Eye Pencil 1.2g in shade 72 Rose Purple is a luxury Japanese eye pencil from the cult Tokyo beauty house — designed to deliver soft, blendable line and depth with a long-wearing, slightly pearly finish. The creamy formula glides smoothly along the lash line, with the kind of polished Japanese sensibility and professional pigment Shu Uemura is known for.
About Shu Uemura
Founded in Tokyo in 1967 by Mr Shu Uemura, the Japanese beauty house is celebrated for its high-quality complexion and eye products, premium brushes and characteristically clean Japanese aesthetic. The Pearl Eye Pencil range extends the brand's eye-makeup line into soft, slightly pearly shades.
Key features
- Soft, blendable creamy formula.
- Long-wearing — holds up through the day.
- 72 Rose Purple shade — soft, slightly playful pink-purple.
- Slightly pearly finish.
Who it's for
This eye pencil suits anyone drawn to soft, slightly playful colours over traditional black or brown — particularly those who want a more daring daytime look or a soft alternative to dark liner. Use as part of a daily makeup routine for soft definition, or layered for a full pink-purple smoky eye.
How to use
- Sharpen the pencil if needed.
- Apply along the upper or lower lash line in a single soft stroke.
- Smudge with a brush or fingertip for a softer finish.
- Layer for deeper colour or build into a full coloured smoky eye.
Specifications
- Size: 1.2g
- Shade: 72 Rose Purple
- Format: Pearl eye pencil
- Brand: Shu Uemura
A soft, slightly pearly Shu Uemura eye pencil — playful, professional-grade and beautifully blendable.



