Shu Uemura Lasting Soft Gel Pencil 0.08g in shade M Ginger Red is a luxurious soft gel eye-pencil from Japanese luxury make-up brand Shu Uemura. The 0.08g formula combines saturated, dressed-up colour with a smooth, gel-like glide-on texture — designed to deliver bold, long-wearing eye colour with creamy comfort.
About Shu Uemura
Shu Uemura is a Japanese luxury make-up brand founded in Tokyo in 1983 by make-up artist Shu Uemura. The brand is celebrated worldwide for its dressed-up, professional-grade Japanese cosmetics.
Key features
- Soft gel formula: Smooth, glide-on application.
- Long-wearing performance: Stays put throughout the day.
- M Ginger Red shade: Warm, dressed-up red-orange.
- Pencil format: Easy precision shaping.
Key benefits
- Defines and shapes the eyes: Crisp, dressed-up outline.
- Long-wear formula: Maintains shape and colour throughout the day.
- Smooth, gel-like glide: Comfortable application.
Who it's for
Suited to make-up wearers looking for a dressed-up, colour-led gel eye-pencil. Particularly useful for daytime and dressed-up evening looks.
How to use
- Sharpen the pencil to a fine point.
- Apply along the upper lash line, working from the inner corner outward.
- Smudge gently for a softer effect, or leave crisp for a defined line.
- Apply to the lower lash line for added definition.
Specifications
- Size: 0.08g
- Format: Soft gel eye-pencil
- Shade: M Ginger Red
- Brand: Shu Uemura



