Max Factor Miracle Pure Skin-Improving Foundation SPF30 30ml in 70 Warm Sand is an innovative skincare-with-makeup liquid foundation from the legendary American makeup house Max Factor. Designed to deliver natural-looking coverage with built-in skincare benefits and SPF 30 protection, the Miracle Pure formula combines makeup and skincare in a single product. 70 Warm Sand is a warm light-medium shade.
About Max Factor Miracle Pure
Max Factor is the legendary American makeup house founded in 1909 by Polish-American Hollywood makeup artist Maksymilian Faktorowicz. The Miracle Pure line represents the brand's innovative skincare-with-makeup approach — combining natural-looking coverage with skin-improving benefits and built-in SPF protection.
Key benefits
- Skin-improving formula — combines makeup with skincare benefits
- SPF 30 broad-spectrum protection — built-in daytime UVA/UVB defence
- Medium buildable coverage — evens tone without looking heavy
- Natural finish — neither overly matte nor visibly shiny
- Long-wearing — designed to hold through the day
- Lightweight feel — comfortable on the skin without feeling heavy
Shade
70 Warm Sand is a warm light-medium shade with golden undertones in the Miracle Pure line — best suited to light-to-medium complexions with warm-golden undertones. Match to the centre of the chest or jawline in natural daylight for the closest result.
Who it's for
Miracle Pure Foundation is ideal for those who want skincare-and-makeup benefits in a single product. Particularly well-suited to those who appreciate natural-finish foundations with built-in SPF, and to anyone seeking accessible, high-street-quality complexion makeup with skincare credentials.
How to apply
- Prep the skin with moisturiser and let it absorb fully before applying makeup
- Shake the bottle, then dispense 1–2 pumps onto the back of the hand
- Apply with a damp Beautyblender, a flat foundation brush or fingertips, starting from the centre of the face and blending outwards
- Build coverage gradually in areas that need it most
- Set with a light dusting of translucent powder along the T-zone if desired
Specifications
- Size: 30ml
- Shade: 70 Warm Sand (warm light-medium)
- Coverage: Medium, buildable
- Finish: Natural
- SPF: 30
- Brand: Max Factor
- Range: Miracle Pure Skin-Improving
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