Max Factor Miracle Pure Skin-Improving Foundation SPF30 30ml in shade 93 Mocha is a skincare-led liquid foundation. The formula is infused with 89% skincare ingredients — including hyaluronic acid and vitamin C — and offers up to 24-hour hydration alongside SPF30 protection.
About Max Factor
Max Factor is the make-up house founded in Los Angeles in 1909 by Polish-Jewish make-up artist Maksymilian Faktorowicz, who built his name dressing the faces of early Hollywood. Today the brand sits within the Coty group and continues to focus on professional-style make-up at high-street prices, with foundations among its long-running flagship categories.
Key benefits
- Liquid foundation with SPF30 sun protection in a single step.
- Formulated with 89% skincare ingredients per the brand, including hyaluronic acid and vitamin C derivative.
- Up to 24-hour hydration claim.
- Medium, buildable coverage for everyday wear.
- Shade 93 Mocha for deep, warm-toned skin.
Key ingredients
- Hyaluronic acid (sodium hyaluronate): a humectant that helps draw water into the upper layers of the skin.
- Vitamin C derivative (ascorbyl glucoside): antioxidant support against daily environmental stress.
- SPF30 filter system: homosalate, ethylhexyl salicylate, butyl methoxydibenzoylmethane and octocrylene help shield the skin from UV.
- Glycerin and squalene: support softness and a comfortable, hydrated finish.
Who it's for
Anyone with deep, warm-toned skin who wants an everyday foundation that doubles as a hydrating, SPF-protected base — especially useful for those who prefer a single-step base over separate moisturiser, SPF and foundation steps.
How to use
- Cleanse and tone the skin, then apply your usual moisturiser if used.
- Shake the bottle and dispense a small amount onto the back of the hand.
- Apply with a dampened make-up sponge, foundation brush or fingertips, blending outwards from the centre of the face.
- Build coverage in thin layers where needed — focusing on areas of redness or unevenness.
- Set with a translucent powder if a longer-wearing matte finish is preferred.
Specifications
- Brand: Max Factor
- Product: Miracle Pure Skin-Improving Foundation
- Shade: 93 Mocha
- Format: 30ml liquid foundation
- SPF: 30
- Finish: Skincare-led, hydrating



