By Terry Lip Expert Matte Liquid Lipstick 4ml in 16 Midnight Instinct is a luxurious, long-wearing matte liquid lipstick from the celebrated French luxury makeup brand By Terry. The cult formula delivers full-coverage, intensely pigmented colour with a comfortable velvet-matte finish that lasts for hours. Midnight Instinct is a deep, sensual berry-burgundy — perfect for confident evening lip statements.
About By Terry
By Terry is a French luxury makeup and skincare brand founded in Paris in 1998 by Terry de Gunzburg — the former creative director of Yves Saint Laurent makeup who famously created the original Touche Éclat. The brand is celebrated for its hyper-pigmented, jewel-finish formulations and beautifully crafted packaging. The Lip Expert range is the brand's flagship lipstick line, offering matte, shine and balm finishes in coordinated shades.
Key features
- Long-wearing matte finish: stays put for hours without fading or feathering.
- Comfortable, non-drying formula: velvet-matte rather than tight or cracking — rare among long-wear matte liquids.
- Full-coverage pigmentation: saturated colour in a single sweep.
- Precision applicator: the doe-foot wand hugs the lip contour for clean application.
- Shade — 16 Midnight Instinct: a deep, sensual berry-burgundy — bold, sophisticated and confidently dramatic.
Shade — 16 Midnight Instinct
Midnight Instinct is a deep, sensual berry-burgundy — rich, blue-undertone berry with a slightly purple-leaning depth. The shade is particularly striking on fair to medium complexions, and works beautifully for autumn, winter, evening wear and dramatic editorial-style looks.
Key benefits
- Genuine long-wear matte finish — survives meals, kisses and long evenings.
- Comfortable on the lips — no drying, tightness or cracking common to most matte liquid lipsticks.
- Saturated, professional-grade pigment payoff.
- Precision applicator for clean lines on the cupid's bow and outer edges.
- Bold, dramatic berry-burgundy shade — confident and seasonal.
Who it's for
Lip Expert Matte in Midnight Instinct is for those who love a bold, statement-making lip — particularly for autumn and winter, evening occasions, party-season looks, and editorial-style makeup. The deep berry-burgundy is a classic "vampy" shade and a natural pick for those building a colder-weather lipstick collection. Best paired with a more neutral eye and cheek look to let the lip take centre stage.
How to use
- Start with prepped, hydrated lips — exfoliate gently with a lip scrub if needed, then apply lip balm and blot.
- For precision, line the lips with a matching berry-toned lip pencil.
- Dip the doe-foot applicator into the bottle and remove most of the excess on the bottle's edge.
- Apply along the centre of the upper lip, then sweep outwards to the corners.
- Repeat on the lower lip, working from the centre outwards.
- Allow to dry for 30–60 seconds — the matte finish needs to set.
- Do not press the lips together while wet — it can disturb the matte finish.
- Touch up corners through the day as needed.
Specifications
- Volume: 4ml
- Shade: 16 Midnight Instinct (deep berry-burgundy)
- Format: Long-wearing matte liquid lipstick
- Range: Lip Expert Matte
- Brand: By Terry



