Max Factor Lipfinity Velvet Matte Liquid Lipstick 3.5ml in 90 Red Allure is a long-wearing matte liquid lipstick in a vivid, classic red. The high-pigment formula glides on smoothly with the precision wand and dries down to a comfortable, velvety matte finish that wears beautifully through the day.
About Max Factor
Max Factor is the legendary make-up house founded in 1909 by Polish-born Hollywood make-up artist Maksymilian Faktorowicz. Created originally for the silver screen, the brand continues to focus on accessible, professional-style cosmetics — and the Lipfinity line is one of its most enduring long-wear lip families.
Key benefits
- Long-wear matte liquid lipstick in a comfortable, non-drying formula.
- Highly pigmented colour pay-off in a single coat.
- Precision wand applicator helps trace the lip line cleanly.
- Velvety matte finish — rich and statement, without the dryness of harder mattes.
- Red Allure is a vivid, classic red — universally flattering.
Who it's for
Anyone who wants a confident, statement red lip in a long-wearing matte finish — and a great pick for evening wear, special occasions and bold daytime looks. Pairs especially well with neutral eye make-up and natural-looking complexion products.
How to use
- Start with clean, gently exfoliated and balm-prepped lips.
- Outline the lip line with the precision applicator.
- Fill in the lips, working from the outer corners inward.
- Let the formula set for a few seconds before pressing the lips together.
- Top up the centre during the night if needed.
Specifications
- Brand: Max Factor
- Product: Lipfinity Velvet Matte Liquid Lipstick
- Shade: 90 Red Allure
- Format: 3.5ml liquid lipstick with applicator wand
- Finish: Velvety matte
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