Elizabeth Arden Standing Ovation Mascara 8.5ml in Intense Black is a long-wearing volumising mascara from the heritage American beauty house. The richly pigmented formula delivers dramatic, full lashes with a soft-curved brush that lifts, separates and defines every lash from root to tip — creating the look of full, awake, statement-ready eyes.
About Elizabeth Arden
Elizabeth Arden is the heritage American beauty house founded in 1910 by Florence Nightingale Graham — known to the world as Elizabeth Arden, a pioneer of modern skincare and makeup. The brand combines decades of beauty expertise with results-led, elegant formulations across skincare, fragrance and makeup. The mascara range is part of its iconic everyday makeup line.
Key benefits
- Intense black pigment — deep, dramatic black colour
- Volumising and lengthening — full, defined lashes
- Lifting brush technology — separates and curls lashes from root to tip
- Long-wearing formula — won't smudge or flake through the day
- Comfortable on the lashes — flexible hold without crunchiness
- Conditioning ingredients — supports lash health with continued use
Shade
Intense Black is the deepest, most pigmented black in the mascara line — a true jet-black that delivers maximum lash drama. It pairs beautifully with both bold and natural eye makeup looks, making it a versatile staple for any makeup wardrobe.
Who it's for
This mascara is for anyone who loves bold, volumised lashes — particularly those who want a single mascara that does it all. The accessible price point makes it a great everyday staple, and the conditioning formula appeals to those wanting lash care alongside makeup performance.
How to apply
- Curl lashes with an eyelash curler if a lifted shape is desired
- Wipe the wand once on the inside of the tube to remove excess product
- Apply from root to tip in a zigzag motion, starting at the base of the upper lashes
- Build a second coat while the first is still slightly wet for maximum volume
- Use the tip of the wand vertically to coat the lower and inner-corner lashes
- Remove at the end of the day with a gentle eye-makeup remover
Specifications
- Size: 8.5ml
- Shade: Intense Black
- Format: Volumising mascara
- Finish: Dramatic, defined lashes
- Wear: Long-wearing
- Brand: Elizabeth Arden
- Range: Standing Ovation
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