Max Factor Divine Lashes 24H Waterproof Mascara 9ml in Black is a long-wearing, waterproof mascara from Max Factor designed to deliver 24-hour wear with dramatic lash impact. The fully waterproof formula resists smudging, flaking and water exposure for all-day defined eye looks.
About Max Factor
Max Factor is an American cosmetic company founded by Polish-Jewish Hollywood make-up artist Maksymilian Faktorowicz (1877-1938). In 1927 Max Factor introduced his first cosmetics to the broad market with the slogan suggesting every girl could look like a movie star by using Max Factor makeup.
Key benefits
- 24-hour wear — long-lasting through long days and nights
- Waterproof formula — resists tears, sweat, swimming and rain
- Volumising and lengthening — adds dramatic impact to lashes
- Smudge-resistant — stays put without flaking
- Hollywood heritage — Max Factor's iconic makeup-artist craftsmanship
Shade
Black is the classic, deep-black shade — perfect for dramatic, defined statement lashes.
Who it's for
Divine Lashes 24H Waterproof is ideal for those who need long-lasting waterproof mascara — perfect for weddings, holidays, swimming, gym-going and emotional events. Also excellent for everyday use when smudge-free performance is essential.
How to apply
- Curl lashes if desired before mascara
- Wipe excess off the wand against the tube opening
- Start at the lash root, wiggle the wand from side to side
- Sweep upwards to the tip
- Apply a second coat while the first is still wet for additional drama
Specifications
- Size: 9ml
- Shade: Black
- Wear time: Up to 24 hours
- Format: Waterproof mascara
- Brand: Max Factor
- Range: Divine Lashes 24H Waterproof



