American Crew Daily Deep Moisturising Shampoo 250ml is a moisturising daily shampoo from American Crew, the iconic American men's grooming brand. Designed to cleanse and deeply hydrate the hair and scalp without weighing it down, the formula is perfect for daily use — especially on dry, damaged or frequently-washed hair.
About American Crew
American Crew is the iconic American men's grooming brand founded in 1994 by David Raccuglia in Chicago, considered the first dedicated men's haircare brand. Built around the barbershop tradition and used by stylists in salons worldwide, American Crew has long been a leading name in classic men's grooming.
What it does
- Daily-use moisturising formula — gentle enough for frequent washing while replenishing moisture
- Deep hydration — replenishes the hair shaft for softer, healthier hair
- Refreshes the scalp — leaves the hair clean-feeling and barbershop-fresh
- Improves manageability — leaves hair easier to style and finish
- Pairs with American Crew styling — perfect base for the brand's pomades and styling products
- Subtle masculine scent — clean, classic American Crew fragrance
Who it's for
American Crew Daily Deep Moisturising Shampoo is ideal for men with dry, damaged or moisture-deprived hair who wash frequently. Particularly well-suited to those who want a salon-quality daily shampoo with deep moisturising benefits, and to anyone who appreciates a no-frills, barbershop-style approach to grooming.
How to use
- Wet the hair thoroughly with warm water
- Dispense a small amount of shampoo into the palms and massage gently into the scalp
- Work through the scalp using the fingertips for 30–60 seconds
- Rinse thoroughly with warm water
- Follow with the American Crew Classic Daily Conditioner if desired
Specifications
- Size: 250ml
- Format: Liquid moisturising shampoo
- Hair type: Dry, damaged, moisture-deprived
- Use: Daily as needed
- Gender: Men
- Brand: American Crew
- Range: Daily Deep Moisturising



