Aveda Nutriplenish Deep Moisture Shampoo delivers intensive hydration to very dry, thirsty hair using a vegan-based formulation rich in plant-derived omega oils. The lightly foaming, gentle cleanse leaves strands feeling softer, looking glossier and behaving more manageably from the very first wash, in Aveda's signature aromatic experience.
About Aveda
Founded in 1978 in Minneapolis, Aveda pioneered plant-based, eco-conscious haircare long before "clean beauty" became mainstream. Every formula is informed by Ayurvedic principles and built around responsibly sourced botanicals, with a strong commitment to vegan formulations and renewable packaging.
Key benefits
- Deep, lasting hydration for very dry hair
- Infused with omega-5–rich pomegranate, coconut and mango butter
- Vegan, cruelty-free formula
- Bottle made with 100% post-consumer recycled materials
- Aromatic experience with citrus and floral plant essences
Who it's for
Anyone with dry, dehydrated, brittle or weather-stressed hair who wants a salon-quality moisturising cleanse — equally suitable for chemically treated and colour-treated hair when paired with Nutriplenish conditioner.
How to use
- Wet hair thoroughly with warm (not hot) water.
- Dispense a 10p-sized amount into palms; emulsify briefly before applying to the scalp.
- Massage gently with fingertips for 30–60 seconds, working the lather towards the ends.
- Rinse thoroughly and follow with Aveda Nutriplenish Conditioner for best results.
Specifications
- Brand: Aveda
- Product: Nutriplenish Deep Moisture Shampoo
- Format: 250ml bottle
- Hair type: Dry to very dry hair
- Vegan / Cruelty-free: Yes
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