Aveda Pure Abundance Volumizing Shampoo 1000ml

Aveda Pure Abundance Volumizing Shampoo 1000ml is a salon-grade volumising shampoo from American botanical haircare brand Aveda. The generous 1000ml back-bar bottle delivers a lightweight, plant-rich shampoo specifically formulated for fine, limp hair — engineered with kaolin and acacia gum (clays) to add visible volume and weightless body without weighing the hair down.

About Aveda Pure Abundance

Aveda is the American botanical haircare brand founded in 1978, internationally celebrated for plant-powered haircare and beauty rituals. Pure Abundance is its dedicated volumising line for fine, limp hair, built around natural clays.

Key features

• Specifically formulated for fine, limp hair
• Kaolin and acacia gum (clays) add visible volume and weightless body
• Lightweight, weightless texture — non-greasy
• Vegan formula; high percentage of naturally derived ingredients
• Generous 1000ml back-bar size — exceptional value

Who it's for

Best for those with fine or limp hair who want visible volume and body — and a salon-grade choice for fans of Aveda.

How to use

1. Apply to wet hair, lather and massage into the scalp and through the lengths.
2. Rinse thoroughly.
3. Follow with the matching Pure Abundance Volumizing Clay Conditioner, focusing on mid-lengths and ends.
4. Suitable for daily use.
5. For external use only; avoid contact with the eyes.

Specifications

• Size: 1000ml
• Format: Volumising shampoo
• Hair type: Fine, limp hair
• Brand: Aveda
• Range: Pure Abundance