Olaplex No.4P Blonde Enhancer Toning Shampoo is an ultra-concentrated purple shampoo that neutralises brassy yellow tones in blonde, highlighted, silver and grey hair. The 250ml bottle delivers Olaplex's signature bond-building benefits with potent violet pigments — for cleaner, brighter, salon-fresh blondes at home.
About Olaplex
Founded in California in 2014, Olaplex revolutionised modern hair care with its patented bond-building technology. The brand's professional-grade range is loved by stylists and home users alike for repairing damaged hair and protecting it through colour, bleach and heat styling.
Key features
- Acid Violet 43 pigment: deposits purple tones to neutralise yellow and brassy hues.
- Bis-Aminopropyl Diglycol Dimaleate: Olaplex's signature bond-building active.
- Ultra-concentrated formula: a little goes a long way for refreshed tone wash after wash.
- Vegan, dermatologist-tested and colour-safe.
Who it's for
Anyone with blonde, highlighted, silver or grey hair experiencing unwanted yellow or brassy tones. Suitable for chemically treated hair and gentle enough for regular use.
How to use
- Apply to wet hair and lather thoroughly.
- Leave on for 1–3 minutes for everyday toning.
- For more intense toning, leave on for up to 5 minutes.
- Rinse thoroughly and follow with conditioner.
- Use 1–2 times per week, or as needed.
Specifications
- Format: toning purple shampoo
- Size: 250ml
- Hair type: blonde, highlighted, silver, grey hair
- Concern: yellow tones, brassiness
- Free from: animal-derived ingredients (vegan); colour-safe; dermatologist tested
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