IsaDora Active All Day Wear Foundation 35ml in 18 Cognac is a long-wearing liquid foundation from Swedish cruelty-free beauty house IsaDora, designed to deliver flawless, all-day coverage that holds through active lifestyles. The lightweight, comfortable formula provides medium-to-full buildable coverage with a natural finish. 18 Cognac is a warm, mid-deep shade.
About IsaDora
IsaDora is the Swedish cosmetics house founded in 1983 with the belief that beautiful makeup should be accessible to everyone, not a luxury for the few. All IsaDora products are fragrance-free, cruelty-free and clinically tested against some of the highest standards in the industry — making them suitable for even the most sensitive skin types.
Key benefits
- All-day wear — designed to hold through active lifestyles
- Medium-to-full buildable coverage — evens tone and covers redness without looking heavy
- Natural finish — neither overly matte nor visibly shiny
- Comfortable feel — lightweight and breathable on the skin
- Cruelty-free, fragrance-free — formulated in line with IsaDora's ethics
- Generous 35ml flacon — substantial value for daily use
Shade
18 Cognac is a warm, mid-deep shade with golden undertones in the Active All Day Wear line — best suited to medium-to-deep complexions with warm-golden undertones. Match to the centre of the chest or jawline in natural daylight for the closest result.
Who it's for
Active All Day Wear Foundation is ideal for those who want a long-wearing foundation for active lifestyles — gym, sport, busy days. Particularly well-suited to those with sensitive skin or fragrance allergies, and to anyone seeking flawless coverage in a cruelty-free formulation.
How to apply
- Prep the skin with moisturiser and let it absorb fully before applying makeup
- Shake the bottle, then dispense 1–2 pumps onto the back of the hand
- Apply with a damp Beautyblender, a flat foundation brush or fingertips, starting from the centre of the face and blending outwards
- Build coverage gradually in areas that need it most
- Set with a light dusting of translucent powder along the T-zone if desired
Specifications
- Size: 35ml
- Shade: 18 Cognac (warm mid-deep)
- Coverage: Medium-to-full, buildable
- Finish: Natural
- Wear time: All-day
- Suitable for: Sensitive skin, cruelty-free beauty fans
- Brand: IsaDora
- Range: Active All Day Wear
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