IsaDora Active All Day Wear Foundation 35ml in 20 Almond is a high-performance, long-wearing liquid foundation designed for busy lifestyles. The lightweight, oil-free formula glides on smoothly, evens skin tone and stays put for up to 24 hours — sweat-proof and humidity-resistant for confident wear from morning to night, whether at the office or in warm weather.
About IsaDora
IsaDora is the Swedish makeup brand founded in Malmö in 1983, known for its clean, contemporary Scandinavian aesthetic and dermatologist-tested formulations. The Active line is the brand's dedicated long-wear, performance-driven foundation collection — built for women whose days demand makeup that keeps up with them.
Key benefits
- Up to 24-hour wear — designed for long days, photography and events
- Sweat- and humidity-resistant — holds up in hot weather, busy commutes and active routines
- Natural matte finish — flattering, polished, neither chalky nor overly dewy
- Oil-free formula — helps control shine through the day
- Buildable coverage — evens tone and blurs imperfections, from sheer to medium-full
- Suitable for all skin types — especially well-suited to normal-to-oily and combination skin
Shade
20 Almond is a warm-toned shade in the medium range, designed to complement medium complexions with golden or warm undertones. Match to the centre of the chest or jawline in natural daylight rather than the back of the hand for the most accurate result.
Who it's for
This foundation is for anyone whose lifestyle demands a foundation that lasts — busy mornings, long workdays, evenings out, photography, weddings, summer holidays, gym-to-office transitions. The long-wear formula is particularly well-suited to normal-to-oily and combination skin types looking for a polished, matte-leaning finish.
How to apply
- Cleanse and moisturise; allow skincare to absorb fully
- Shake the bottle, then dispense 1–2 drops onto the back of the hand
- Apply with a damp Beautyblender, foundation brush or clean fingertips, starting from the centre of the face and blending outwards
- Build coverage gradually in areas that need it most — around the nose, on the chin and under the eyes
- Set with a light dusting of translucent powder along the T-zone for extra longevity
Specifications
- Size: 35ml
- Shade: 20 Almond
- Format: Long-wear liquid foundation
- Finish: Natural matte
- Coverage: Buildable medium to full
- Wear: Up to 24 hours, sweat- and humidity-resistant
- Free from: Oils
- Skin type: All, especially normal to oily and combination
- Brand: IsaDora
- Range: Active All Day Wear
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