Bobbi Brown Luxe Lip Color 3.8g in 27 Red Velvet is a creamy, hydrating bullet lipstick in a moderately warm-toned, medium-dark brown-based red with a luminous finish. The formula glides on smoothly with strong colour pay-off, wears comfortably for over six hours and leaves a soft stain as it fades — a refined, grown-up red with subtle warmth that flatters across skin tones.
About Bobbi Brown
Founded in New York in 1991 by makeup artist Bobbi Brown, the brand built its reputation on flattering, skin-true makeup tones and a professional-artist approach to everyday beauty. Now part of The Estée Lauder Companies, Bobbi Brown is widely respected for its lip products — and the Luxe Lip Color line has long sat at the top of the brand's lip range, designed to combine couture finish with skincare-grade comfort.
Key benefits
- Creamy, conditioning finish — glides smoothly with a hydrating, comfortable feel
- Strong colour coverage — full pigment in a single pass, layerable for richer intensity
- Luminous sheen — adds dimension without going glossy or flat-matte
- Long-wearing for a cream lipstick — wears well for over six hours with a soft fade
- Leaves a light stain — colour persists even as the cream finish wears down
- Hydrating over time — feels more comfortable through wear, not less
- Bobbi Brown gold-engraved bullet — a weighty, polished case for handbag-ready touch-ups
Shade
27 Red Velvet is a moderately warm-toned, medium-dark brown-based red with a soft luminous sheen — a refined, slightly muted red with hints of warmth that flatters fair, medium and deeper skin tones especially well. The warm brown undertone gives the shade depth without darkness, making it more wearable than a true vamp red.
Who it's for
This lipstick suits anyone who loves the look of a refined red lip with subtle warmth — particularly those who find pure cool reds unflattering or harsh, and prefer a creamy, conditioning formula over a drying matte. Red Velvet is a strong choice for autumn and winter wardrobes, evening looks and anyone wanting a polished, grown-up alternative to a true bright red.
How to apply
- Exfoliate the lips gently with a damp cloth, then smooth on a lip balm and blot any excess
- For the cleanest line, outline lips with a complementary red or warm-brown pencil first
- Apply directly from the bullet, starting at the centre of the lips and working outwards
- Blot once with tissue and reapply for a richer, longer-lasting finish
- Refresh through the day as desired; the formula stays comfortable through reapplication
Specifications
- Size: 3.8g
- Shade: 27 Red Velvet — warm-brown medium-dark red
- Finish: Luminous cream
- Coverage: Buildable medium to full
- Format: Bullet lipstick
- Brand: Bobbi Brown
- Range: Luxe Lip Color



