Fudge Clean Blonde Damage Rewind Violet Toning Conditioner is a 250ml dual-action conditioner designed to neutralise brassy yellow tones in blonde, lightened or grey hair while strengthening damaged strands. Powered by max-strength violet micro-pigments and the brand's Opti-PLEX bond technology, it delivers a cooler, brighter blonde and visibly smoother hair in a single wash.
About Fudge Clean Blonde
Fudge Professional is a long-running British haircare brand whose Clean Blonde line is one of the UK's best-known toning ranges, widely sold in salons and on the high street. The Damage Rewind Violet Toning Conditioner sits at the heart of the line as a 2-in-1 solution: it tones and neutralises brass while also working to repair the damage that often comes with bleached or lightened hair.
What you get
- 250ml violet-pigmented toning conditioner
- Max-strength violet micro-pigments to neutralise yellow and brassy tones
- Opti-PLEX technology to help reconstruct bonds in chemically treated or heat-damaged hair
- HairGuard technology designed to seal the cuticle
- Hydrating guarana extract
- FragranceFuse for a long-lasting scent
What it does
The violet pigment works on the colour wheel principle — depositing a cool tone that cancels out unwanted yellow and orange shades to bring out a brighter, ashier blonde. Alongside that, Opti-PLEX targets the internal structure of the hair, helping to reinforce bonds disrupted by bleaching, colouring and heat styling. The HairGuard step closes the cuticle for a smoother surface, leaving hair feeling softer, looking shinier and behaving better.
Who it's for
This is a strong choice for anyone with bleached, highlighted, naturally light or grey hair that suffers from brassy yellow tones — particularly between salon visits. The repair credentials make it especially useful for those who regularly use heat styling tools, swim, or have multiple lightening sessions behind them. Use sparingly on very pale or platinum hair, where over-toning can leave a faint lavender tint.
How to use
After shampooing (ideally with the matching Damage Rewind Shampoo or another sulphate-free formula), squeeze excess water from the hair and apply a generous amount of conditioner from mid-lengths to ends, working it through with your fingers. For intense toning, leave on for 3-5 minutes; for a gentler effect, leave for 1-2 minutes. Rinse thoroughly with cool water. Use 1-2 times per week, alternating with a regular conditioner to avoid over-toning.
Specifications
- Brand: Fudge Professional
- Range: Clean Blonde Damage Rewind
- Product: Violet Toning Conditioner
- Size: 250ml
- Hair type: bleached, highlighted, blonde, grey or silver hair
- Key technology: Opti-PLEX, HairGuard
- Pigment: violet
- Use: 1-2 times per week



