I.C.O.N. Cure by Chiara Recover Shampoo 1000ml is a salon-grade reparative shampoo from the celebrated American-Spanish professional haircare brand I.C.O.N. The advanced formula combines protein-based repair actives with conditioning lipids — to gently cleanse damaged, dry or chemically-stressed hair while restoring its strength, smoothness and shine.
About I.C.O.N. Cure by Chiara
I.C.O.N. (International Council of Nutrition) is a professional haircare brand founded by celebrated stylist Jamie Wileman, with formulations developed alongside renowned haircare specialist Chiara. The brand is celebrated worldwide for its salon-grade reparative formulations — particularly the Cure range, which is dedicated to repairing damaged and chemically-stressed hair.
Key features
- Protein-based reparative actives: restore the strength and structure of damaged hair fibres.
- Conditioning lipids: nourish and smooth the hair surface.
- Gentle cleansing formula: kind enough for damaged hair, washing away build-up without stripping.
- Salon-grade quality: the same formulation used in professional salons.
- Generous 1000ml salon-size format: exceptional value for committed users and salon back-bar use.
Key benefits
- Repairs and strengthens damaged hair fibres.
- Smooths and softens the hair surface.
- Restores shine to dull, fatigued hair.
- Gentle on chemically-treated hair (colour, perm, keratin).
- Salon-grade quality at an accessible price.
- Generous 1000ml format — perfect for committed users and salons.
Who it's for
I.C.O.N. Cure by Chiara Recover Shampoo is for those with damaged, dry, chemically-stressed or fatigued hair — particularly those who heat-style frequently, have chemically-treated hair or are recovering from over-processing. The salon-size 1000ml format makes it ideal for committed users, large families, professional stylists and salon back-bar use. A natural pair with the matching Cure conditioner and treatments.
How to use
- Wet the hair thoroughly with warm water.
- Dispense a 10-pence-coin-sized amount into the palms.
- Massage into the scalp and through the lengths to create a soft lather.
- Rinse thoroughly with lukewarm water.
- Repeat if needed.
- Follow with the matching I.C.O.N. Cure conditioner or intensive mask.
- Use 2–3 times per week, alternating with a gentler daily shampoo if needed.
Specifications
- Size: 1000ml (1 litre)
- Format: Reparative shampoo
- Range: Cure by Chiara
- Hair type: Damaged, dry, chemically-stressed
- Brand: I.C.O.N.
- Salon back-bar size



