Make Up For Ever Artist Liquid Matte Lipstick 2.5ml in 403 Deep Red is a rich, slightly cool-leaning deep red liquid lipstick that delivers full, opaque coverage in a single stroke and dries down to a comfortable, ultra-matte finish. The formula was developed by Make Up For Ever's professional artist lab to perform under studio and stage lighting, balancing intense pigment with a creamy-to-matte feel that resists transfer.
About Make Up For Ever
Make Up For Ever is a French professional makeup brand founded in Paris in 1984 by makeup artist Dany Sanz, who designed it specifically for the demands of stage, film and fashion shoots. Now part of the LVMH group, the brand is still developed in partnership with its artist community and remains a backstage staple for its pigment-rich formulas and exhaustive shade ranges.
Key benefits
- Full, opaque pigment — covers the natural lip colour in a single coat, no layering needed
- Long-wear matte finish — creamy on application, then dries down to a non-transferring matte
- Comfort-balanced formula — less drying than many liquid mattes thanks to a creamy gel base
- Transfer-resistant — survives drinks, meals and masks better than traditional lipsticks
- Precision applicator — flat doe-foot wand for clean, definition-led application
- Professional pigment quality — engineered for performance under photo and stage lighting
Shade
403 Deep Red is a true deep red with a faint cool undertone and just the merest hint of brown depth. It reads less bright-cherry and more sophisticated wine-red, and is one of the most universally flattering shades in the line — working across fair, medium and deep complexions equally well.
Who it's for
This shade suits anyone looking for a serious, grown-up red — particularly those who want strong colour pay-off and longevity for an evening out, a wedding or a photographed event. The non-transferring finish makes it a smart pick for long days and travel, and the cool-leaning red flatters both warm and cool skin tones with equal ease.
How to apply
- Start with smooth, exfoliated lips; pat off any residual balm so the formula adheres evenly
- Outline the lips with the wand, working in short strokes from the centre outwards
- Fill in with a thin, even layer; avoid pressing the lips together until fully dry
- Allow 30–60 seconds to set — the texture transitions from creamy to matte
- Touch up the centre of the lips after meals if needed; the perimeter usually holds firm
Specifications
- Size: 2.5ml
- Shade: 403 Deep Red — cool-leaning deep red
- Finish: Ultra-matte
- Coverage: Full, opaque
- Format: Liquid lipstick with doe-foot applicator
- Wear: Long-wear, transfer-resistant
- Brand: Make Up For Ever
- Range: Artist Liquid Matte
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