Manic Panic High Voltage Classic Semi-Permanent Hair Colour 118ml in After Midnight is a vivid, semi-permanent direct hair dye from the cult American alternative-beauty brand Manic Panic, formulated to deliver bold, true-blue colour on pre-lightened hair. After Midnight is a deep, intense royal blue — perfect for statement looks, costume colour and unapologetic self-expression.
About Manic Panic
Manic Panic is the cult American alternative beauty brand founded in New York in 1977 by sisters Tish and Snooky Bellomo, originally as the first punk-rock boutique in the United States. The brand pioneered semi-permanent vegan hair colour as a tool for self-expression, and remains one of the most respected and loved names in alternative haircare worldwide — vegan, cruelty-free and PPD/peroxide/ammonia-free.
Key benefits
- Vivid, true-blue colour — bold, intense royal blue tone for high-impact looks
- Semi-permanent direct dye — no developer or pre-mixing required
- Vegan and cruelty-free — never tested on animals, no animal-derived ingredients
- Free from PPD, ammonia and peroxide — gentler on the hair shaft than permanent dyes
- Conditioning formula — leaves hair soft and shiny rather than dry
- Faded with washes — gradually fades, allowing experimentation without long-term commitment
Who it's for
After Midnight is ideal for those who want bold, expressive blue hair colour with the freedom of a semi-permanent dye that fades naturally over washes. Suits anyone willing to pre-lighten the hair to a pale blonde for the truest colour result. For most natural shades, lifting to a pale yellow or platinum first is recommended to achieve the truest blue tone.
How to use
- Pre-lighten the hair to a pale blonde for the most accurate colour result (recommended for darker hair shades)
- Wash with a clarifying shampoo, towel-dry until damp but not wet
- Apply the dye generously with gloved hands and a tint brush, working from roots to ends
- Comb through to ensure even saturation
- Leave on for at least 30 minutes (longer for more intensity), then rinse with cool water until the water runs clear
Specifications
- Size: 118ml
- Shade: After Midnight (royal blue)
- Format: Semi-permanent direct hair dye
- Free from: PPD, peroxide, ammonia
- Suitable for: Vegan, cruelty-free
- Pre-lightening: Recommended for most natural shades
- Brand: Manic Panic
- Range: High Voltage Classic



