Max Factor Colour Elixir Matte Bullet Lipstick 3.5g in 35 Love is a velvety, full-coverage matte lipstick delivering rich, long-wearing colour from a single sweep. The Colour Elixir line is one of Max Factor's most celebrated lipstick ranges, offering enriched comfort in a sophisticated bullet format.
About Max Factor
Max Factor is an American cosmetic company founded by Polish-Jewish Hollywood make-up artist Maksymilian Faktorowicz (1877-1938). In 1927 Max Factor introduced his first cosmetics to the broad market with the slogan suggesting every girl could look like a movie star by using Max Factor makeup.
Shade
35 Love is a romantic shade in the Colour Elixir Matte Bullet line — designed to flatter a range of skin tones with its richly pigmented matte finish.
Key benefits
- Velvety matte finish — full-coverage colour with a sophisticated, non-glossy look
- Long-wearing colour — designed to stay vivid throughout the day
- Comfortable feel — moisturising matte formula that doesn't dry the lips
- Bullet format — precise twist-up application for clean lip lines
- Hollywood heritage — Max Factor's celebrated makeup-artist craftsmanship
Who it's for
The Colour Elixir Matte Bullet is ideal for anyone who loves a matte lipstick that still feels comfortable on the lips. Wear alone for a polished look, or layer over a lip liner for an even longer-lasting finish.
How to apply
- Exfoliate the lips gently before application for the smoothest matte finish
- Apply lip balm and let it absorb if lips are very dry
- Outline the lips with a matching liner for definition (optional)
- Apply Colour Elixir Matte Bullet directly from the bullet, starting at the centre
- Blot lightly with a tissue and reapply for the most intense, long-wearing finish
Specifications
- Size: 3.5g
- Shade: 35 Love
- Finish: Matte
- Format: Bullet lipstick
- Brand: Max Factor
- Range: Colour Elixir Matte Bullet



