Max Factor Wild Shadow Pots 2g in shade 015 Vicious Purple is a refined cream-format eyeshadow pot from celebrated American Hollywood-heritage beauty brand Max Factor, part of the Wild Shadow Pots line. The Wild Shadow Pots format delivers buildable cream-to-powder eye colour with rich pigment, with Vicious Purple a confident statement-led shade for a bold eye look.
About Max Factor
Max Factor is the celebrated American beauty brand founded in 1909 by Hollywood makeup artist Maksymilian Faktorowicz, born in Russia and based in Los Angeles. The brand introduced the concept of consumer cosmetics inspired by Hollywood glamour in 1927, and today remains a cult-favourite for accessible, performance-led makeup beloved by makeup artists worldwide.
Key benefits
- Wild Shadow Pot eyeshadow — Max Factor signature
- Cream-to-powder format — easy fingertip or brush application
- Rich pigment payoff — buildable colour
- Long-lasting wear — comfortable daily wear
- Generous 2g pot — long-lasting daily-use size
- On-trend shade: 015 Vicious Purple — confident statement eye
Who it's for
Suits anyone who loves an easy-application cream-to-powder eyeshadow from a Hollywood-heritage beauty brand. Particularly well suited to fans of bold statement eye looks and to those who want a confident purple shade for refined evening wear.
How to use
- Dip a fingertip or eyeshadow brush into the pot
- Apply directly to the eyelid
- Blend with the fingertip or a soft brush for a soft finish
- Layer additional colour for a more intense look
- Pair with mascara to complete the eye look
Specifications
- Size: 2g
- Shade: 015 Vicious Purple
- Format: Cream-to-powder eyeshadow pot
- Brand: Max Factor
- Range: Wild Shadow Pots
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