Revlon Revlonissimo Colorsmetique Color Excel 70ml in shade 5.24 Light Iridescent Copper Brown is an ammonia-free demi-permanent hair colour from Revlon's salon-grade Revlonissimo line. A light brown base with combined pearl and copper reflects — designed to deliver a softly iridescent copper-brown finish with conditioned-feeling hair.
About Revlon Professional
Revlon Professional is the salon-trade arm of the long-running American beauty house — founded in 1932 by Charles Revson, his brother Joseph and chemist Charles Lachman. The Revlonissimo Color Excel line sits alongside the brand's flagship Colorsmetique permanent system as the ammonia-free, demi-permanent option — focused on tone and shine rather than lift.
Key benefits
- Ammonia-free demi-permanent gel-cream colour, gentler on the hair fibre.
- Glossy, cosmetic-style finish with conditioned-feeling hair.
- Tone-on-tone deposit — ideal for refreshing existing colour or blending the first greys.
- Shade 5.24 is a Light Iridescent Copper Brown — the "5" denotes light brown lift level, with a "2" pearl primary reflect and a "4" copper modifier for a softly iridescent multidimensional brown.
- Larger 70ml tube format for full-head application or longer hair.
Who it's for
Anyone with naturally light to medium brown hair wanting a softly iridescent, copper-warmed brown — particularly suited to those wanting tonal change or first-grey blending without the commitment of permanent colour. Best applied by an experienced colourist.
How to use
- Always carry out a patch test 48 hours before colouring.
- Mix Color Excel 5.24 with the dedicated Color Excel low-volume activator as recommended by the brand.
- Apply to dry, unwashed hair, working through in sections.
- Process for approximately 20 minutes — checking strands as instructed.
- Emulsify with a little water, rinse thoroughly, then shampoo and condition with colour-safe products.
Specifications
- Brand: Revlon Professional
- Range: Revlonissimo Color Excel
- Shade: 5.24 Light Iridescent Copper Brown
- Format: 70ml demi-permanent gel-cream
- Type: Ammonia-free demi-permanent
- Application: Professional / experienced home use, mix with low-volume activator
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