Shiseido White Lucent Brightening Gel Cream 50ml is a celebrated brightening gel cream from celebrated Japanese beauty pioneer Shiseido. Designed to brighten and even the complexion in a refreshing gel-cream texture, this White Lucent moisturiser delivers Shiseido's celebrated brightening science to the skin.
About Shiseido
Shiseido is the celebrated Japanese beauty house founded in 1872 in Tokyo — one of the oldest cosmetics companies in the world. Renowned for its scientific innovation and refined Japanese aesthetic, Shiseido was the first company to develop a softening lotion in liquid form.
Key benefits
- Brightens the complexion — the celebrated White Lucent brightening formula
- Helps even skin tone — designed to support a more uniform-looking complexion
- Refreshing gel-cream texture — lightweight feel with cream-like hydration
- Hydrating moisture — comfortable, supple skin after application
- Japanese skincare heritage — Shiseido's celebrated scientific approach
- Suitable for daily use — formulated for morning and evening application
Who it's for
This brightening gel cream is ideal for those who love brightening, even-toning moisturisers with refreshing gel-cream texture and Japanese skincare character. Perfect for daily use and a refined option for fans of Shiseido's celebrated heritage.
How to use
- Cleanse and tone the skin
- Take a small amount of cream onto fingertips
- Apply to face and neck, smoothing outwards
- Allow to absorb before applying makeup or further skincare
- Use morning and evening for best results
Specifications
- Size: 50ml
- Format: Brightening gel cream
- Texture: Lightweight gel cream
- Skin concern: Brightening, even tone
- Brand: Shiseido
- Range: White Lucent
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