Sol de Janeiro Brazilian Bum Bum Cream 240ml is the brand's iconic body cream — the original cult product that helped launch Sol de Janeiro into global fame. The rich, fast-absorbing cream combines guaraná, cupuaçu butter, açaí and coconut oil to firm, smooth and tighten the appearance of the skin while leaving behind the brand's signature warm Cheirosa '62 fragrance. Generous 240ml format for committed daily use.
About Sol de Janeiro
Sol de Janeiro is an American beauty brand inspired by Brazilian culture, founded in 2015 and best known for its cult Brazilian Bum Bum Cream and Cheirosa fragrance mists. The Bum Bum Cream is the brand's first and most iconic product — taking its name from "bum bum" (Brazilian Portuguese for backside) and inspired by post-massage rituals at Brazilian beach kiosks.
Key ingredients
- Guaraná: Brazilian fruit naturally rich in caffeine — supports the look of firmer, smoother skin.
- Cupuaçu butter: Brazilian plant butter for deep hydration.
- Açaí: Antioxidant-rich Brazilian superfruit.
- Coconut oil: Conditioning and moisturising.
Key benefits
- Firms and tightens the look of skin: Caffeine-rich guaraná supports a smoother appearance.
- Deeply hydrates: Rich cream texture absorbs without leaving skin tacky.
- Cheirosa '62 fragrance: Carries the iconic warm, sweet pistachio-vanilla scent that became a viral sensation.
- Generous 240ml format: Long-lasting size for daily use.
Who it's for
Suited to anyone wanting a rich, fragranced body cream that delivers more than basic moisture. Particularly useful for the bum, hips, thighs and legs, and as a daily-wear scent layer — the Cheirosa '62 fragrance has become a cult favourite in modern beauty.
How to use
- After showering and patting dry, scoop a small amount of cream from the jar.
- Massage in upward strokes across the body — focusing on the bum, hips, thighs and arms.
- Allow to absorb fully before dressing.
Specifications
- Size: 240ml
- Format: Firming body cream
- Scent: Cheirosa '62
- Brand: Sol de Janeiro
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