The History of Whoo Gongjinhyang Mi Luxury Lipstick 3.5g in shade 15 Rose is a Korean luxury lipstick that combines high-pigment colour with the brand's signature anti-ageing skincare actives. The shade is a soft, romantic rose pink — flattering across a broad range of skin tones, with a luminous semi-satin finish that hydrates lips throughout wear.
About The History of Whoo
The History of Whoo is a Korean luxury skincare and cosmetics brand launched in 2003 by LG H&H, drawing on traditional court-medicine principles once reserved for the Joseon royal family. Each formulation centres on Gongjinhyang — a four-ingredient herbal complex historically used in Eastern medicine — paired with modern actives for visible skin benefits. The Mi line extends this philosophy into colour cosmetics with skincare-grade ingredients.
Key features
- Skincare-infused formula — enriched with gold, panax ginseng root extract and licorice root extract
- Luminous semi-satin finish — neither flat-matte nor heavily glossy; the lips look defined and naturally radiant
- High-pigment payoff — delivers full colour in a single sweep
- Hydrating wear — cimicifuga racemosa root extract moisturises lips, leaving them comfortable rather than dry
- Luxury packaging — gold-detailed lacquered case inspired by Korean royal aesthetics
Shade
15 Rose is a soft, romantic rose pink — versatile and flattering across skin tones. Pretty enough for daytime polish and elegant enough for dressed-up evening wear.
Who it's for
This lipstick suits anyone drawn to Korean luxury beauty and skincare-meets-makeup formulas. Ideal for those who want a polished daily lipstick with comfortable wear, and as a thoughtful gift for K-beauty enthusiasts.
How to apply
- Smooth lips with a balm and blot off any excess
- Outline lips with a complementary rose or pink pencil
- Apply directly from the bullet, starting at the centre of the lips and working outwards
- Press lips together to distribute; reapply for richer pigment
Specifications
- Size: 3.5g
- Shade: 15 Rose
- Finish: Luminous semi-satin
- Brand: The History of Whoo
- Range: Gongjinhyang Mi Luxury
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