Tom Ford Lip Color in 88 Hiro is a bold, medium-dark orange-red with warm, slightly coral undertones and a fine golden-orange shimmer. The creamy, hydrating formula glides on effortlessly to deliver near-opaque colour in a single pass and settles into a smooth, satin finish — long-wearing and richly pigmented in classic Tom Ford style.
About Tom Ford Beauty
Tom Ford launched his eponymous luxury fashion and beauty line in 2005 after a decade reshaping Gucci and Yves Saint Laurent. Tom Ford Beauty, developed in partnership with Estée Lauder, is recognised as a benchmark for luxury makeup, and the Lip Color range remains the brand's most iconic product. Hiro sits in the line's bold-red family alongside Scarlet Rouge and Cherry Lush.
Shade and finish
- Shade: 88 Hiro — a warm, medium-dark orange-red with subtle golden-orange shimmer
- Finish: Creamy satin
- Pigmentation: Near-full coverage in a single application
- Wear: Long-lasting, with a soft tint left after the lipstick has worn down
Key ingredients
- Soja seed extract — supports lip suppleness and hydration
- Brazilian murumuru butter — softens and conditions
- Chamomile flower oil — soothes and gives a smooth, balm-like glide
Who it's for
Hiro suits anyone who loves a confident, fashion-forward warm red — striking enough for evening wear, polished enough for a daytime "statement lip" with otherwise restrained makeup. The warm undertone is most flattering on neutral and warm skin tones, and the creamy finish is forgiving on lips that are not perfectly smooth.
How to use
- Exfoliate and balm the lips first — bold reds look best on smooth, hydrated lips.
- For sharp definition, outline the lips with a matching warm-red liner and fill in lightly.
- Apply Lip Color directly from the bullet, starting at the centre of the upper lip and working outward.
- Blot lightly with a tissue and apply a second layer for the most saturated finish and longest wear.
Specifications
- Size: 3g
- Format: Bullet lipstick
- Shade: 88 Hiro
- Finish: Creamy satin
- Brand: Tom Ford



