Versace 19.69 Abbigliamento SRL V Italia Control Hair Shampoo 250ml is a luxurious, salon-style shampoo from the Italian fashion-fragrance label V Italia (Versace 19.69). The Control formula is designed to gently cleanse the hair and scalp while smoothing the cuticle for a polished, frizz-free, glossy finish — leaving hair manageable, soft and healthy-looking.
About Versace 19.69 (V Italia)
Versace 19.69 Abbigliamento SRL is an Italian fashion and lifestyle brand founded in 2003 by Alessandro Versace, drawing inspiration from the Versace family heritage. The brand's V Italia line spans fragrances, hair care and body products — bringing accessible Italian luxury to the bathroom shelf.
Key features
- Control formula: tames frizz and helps smooth the cuticle
- Gentle cleansing: kind to scalp and hair for daily use
- Lightly scented: a soft Italian fragrance
- Generous 250ml bottle: long-lasting value
- Luxury Italian styling: beautifully-designed packaging
- Suitable for all hair types
Who it's for
Best for those with frizzy, unruly or untidy hair who want a smoothing, control-style shampoo for everyday use — particularly those who blow-dry, use heat tools or live in humid climates.
How to use
- Wet the hair thoroughly under warm water.
- Apply a small amount to the palms and lather into the scalp.
- Massage gently and work the lather through the lengths of the hair.
- Rinse thoroughly with warm water.
- Follow with a matching V Italia conditioner for best results.
Specifications
- Size: 250ml
- Format: Smoothing / control shampoo
- Hair type: Frizzy, unruly
- Brand: Versace 19.69 Abbigliamento SRL
- Range: V Italia Control
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