Ghost Purity Eau de Toilette 30ml is a fresh floral-fruity-gourmand fragrance from the British fashion house Ghost, launched in 2019. Sugar, freesia, pineapple and mandarin open over a feminine floral heart of violet, lily and rose petals, settling on a soft meringue, musk and sandalwood base — sweet, sociable and easy to wear.
About Ghost
Ghost is a British fashion label founded in 1984 by Tanya Sarne, recognised for its fluid, slip-style ready-to-wear. The eponymous fragrance line launched in 2000 with the cult Ghost The Fragrance and has since grown to include several modern feminine launches — Ghost Girl, GirlCrush, Sweetheart, Whisper and the Purity pillar.
Fragrance notes
- Top: sugar, freesia, pineapple, mandarin orange
- Heart: violet, dew drop, Casablanca lily, rose petals
- Base: meringue, musk, sandalwood
Who it's for
Best for women who like fresh, sweet floral-fruity-gourmand fragrances with a soft musky base — wearers looking for a sociable everyday signature for daytime, weekends and casual evenings. The 30ml format makes it ideal for travel, gifting and as an introduction to the Ghost line.
How to wear it
- Spray two to three times onto pulse points — wrists, neck and inside of the elbows — from roughly 15cm away.
- Allow to dry naturally without rubbing the wrists.
- Layer with a vanilla-led or unscented body lotion to extend longevity through the day.
- The eau de toilette concentration is designed to be reapplied; refresh in the late afternoon if needed.
Specifications
- Size: 30ml spray
- Concentration: Eau de Toilette
- Brand: Ghost
- Range: The Fragrance — Purity
- Fragrance family: Floral fruity gourmand
- Year: 2019



