Ted Baker Amelia Eau de Toilette 100ml is a softly romantic floral gourmand for women, launched in 2020 as part of Ted Baker's signature women's fragrance line. The composition opens on a soft almond, rhubarb and magnolia accord, develops a gourmand heart of heliotrope, liquorice and jasmine, and dries down on a creamy base of maple, tonka bean and patchouli.
About Ted Baker
Ted Baker is a British fashion brand founded in Glasgow in 1988, internationally celebrated for its distinctive, slightly playful take on contemporary British style. The fragrance and beauty line, developed under licence with Designer Parfums, has produced softly characterful feminines and masculines that match the brand's witty design language. Amelia is one of the line's most quietly cult floral-gourmand signatures.
Fragrance notes
- Top: Almond, Rhubarb, Magnolia
- Heart: Heliotrope, Liquorice, Jasmine
- Base: Maple, Tonka Bean, Patchouli
Olfactory family: Floral Gourmand | Launched: 2020
Who it's for
Amelia suits women who love sweet, slightly nostalgic floral-gourmand signatures — almond and tonka at the heart, with the bright rhubarb opening keeping it modern. The composition reads as soft and feminine, equally at home in office wear, weekends and dinners. Best in autumn and winter, when the maple-tonka drydown develops most fully, although the magnolia heart keeps it wearable in cooler spring days too.
How to use
- Spray onto pulse points — wrists, the base of the neck and behind the ears — from around 15 cm away.
- For longer projection, mist a single spray over the hair or onto a scarf.
- Avoid rubbing the wrists; the gourmand base develops more elegantly when left undisturbed.
Specifications
- Size: 100ml Spray
- Concentration: Eau de Toilette
- Gender: Women
- Brand: Ted Baker
- Range: Amelia
- Year: 2020



