Ted Baker W Eau de Toilette 30ml is a bright, slightly fruity women's flanker to the Ted Baker signature line — built around the British accessory house's polished, slightly playful sensibility. The composition pairs bright fruity-floral openings with a soft musky-woody drydown, designed as a confident, easy-to-wear daily fragrance with the kind of polished British DNA that has defined Ted Baker for decades.
About Ted Baker
Founded in Glasgow in 1988 by Ray Kelvin, Ted Baker built its reputation on quietly playful British menswear and womenswear — print-driven, slightly tongue-in-cheek and beautifully tailored. The fragrance line carries that polished, slightly playful sensibility into perfumery.
Fragrance character
- Bright fruity-floral opening.
- Polished floral heart.
- Soft musky-woody drydown.
Olfactory family: Floral Fruity | Brand: Ted Baker
Who it's for
Ted Baker W suits women who like bright, slightly fruity-floral fragrances over heavier oriental compositions — those drawn to the polished, playful British sensibility of the Ted Baker line. It is a versatile year-round wear, ideal for daytime, office and casual settings.
How to use
- Hold the bottle around 15 cm from the skin.
- Spray onto pulse points — wrists, neck, behind the ears.
- Three to four sprays balance presence and longevity for the eau de toilette concentration.
- The compact 30ml flacon travels easily in a handbag for top-ups during the day.
Specifications
- Size: 30ml
- Concentration: Eau de Toilette
- Gender: Women
- Brand: Ted Baker
A polished, slightly playful Ted Baker women's signature — fresh, modern and beautifully British.



